Another nice review

I can’t figure out who this is writing, but they definitely got what I was going for with Life Inc. It’s a site called Daily Mortgage Rates – but it’s basically reviews of books.

The last chapter of the book, “Here and Now,” subtitled “The Opportunity to Reconnect,” is in fact better than any marketing book, and may give you great ideas of companies that can make a difference. As the author reminds us in the previous chapter, PayPal’s original plan was to offer an alternative payment service. True, the business model changed as Paypal activity was perceived as a violation of the banking laws. But you may have other ideas… and it’s when they read scouring, abrasive books that entrepreneurs invent new rules — and eventually might pave the way towards a new economy, or creatively revisit Adam Smith’s The Wealth of Nations. “Like the founders of America, who may have differed on almost everything else but this,” notes Rushkoff, “Smith saw economics as characterized by small, scaled, local economies working in interaction with one another.”

more…

Posted on 22 October '09 by Douglas, under Uncategorized.

9 Comments to “Another nice review”

#1 Posted by Julian (22.10.09 at 09:10 )

I think that’s a spamblog that listed this Amazon review:
http://www.amazon.com/review/R2AC7MWG5WVYXJ

#2 Posted by Pop (22.10.09 at 09:38 )

That is a spam blog. The original review is from Amazon. Just Google the first sentence.

#3 Posted by Douglas (22.10.09 at 10:01 )

What’s the purpose of a spam blog?

To get people doing Google searches to go to them, and then click on ads? I wonder if there’s a way to link directly to an Amazon post – or if these are cut-and-paste….

Or is it simply an attempt to sell books via the Amazon associates link?

#4 Posted by Pop (22.10.09 at 11:40 )

Douglas, I think spam blogs definitely do a little of what you describe. I think the larger goal is that they appear legit to Google (and readers), so they get indexed and linked, and can then link to common spam-type sites (pharma, gambling, etc). So by you linking to that site, you’ve given it credibility that it can use to link to spam sites.

In terms of the content these sites ingest, it is often stuff that is either open and volumnious (think Wikipedia) or API-able (amazon, popular sites RSS feeds, etc). They need to be fully automated because these are huge operations (probably half or more of the blogs out there are spam blogs, for the sole purpose of SEO).

#5 Posted by mason (22.10.09 at 12:41 )

So Pop, they first accumulate traffic, then spam?

What is SEO?

Thanks, mason

#6 Posted by Douglas (26.10.09 at 14:27 )

Crazy. So it’s basically sites created to move other sites up in the Google list.

Life imitating advertising.

#7 Posted by M. Nestor (28.10.09 at 16:38 )

Haha, as soon as I read the phrase ‘daily mortgage rates’ my spam filter went off, and I even wondered for a moment if your blog had been hijacked somehow.

#8 Posted by M. Nestor (28.10.09 at 16:41 )

Here’s the permalink to her Amazon review: http://www.amazon.com/review/R2AC7MWG5WVYXJ/ref=cm_cr_rdp_perm

#9 Posted by maccur (04.11.09 at 23:07 )

here you have an other review…. but in spanish ;) http://tejiendo-redes.com/2009/10/19/vida-corporativa/