Business is Good, Really

Remember that post I did a while back – the Arthur column about Business being “good?” The idea of the piece was that business, itself, is not necessarily the problem as much as the surrender of real business – one’s ability to contribute to others – to short-term monetary goals, which are a different thing entirely.

It got picked up by a number of other sites and blogs, but none more creatively than Joe McCarthy at Gumption. He not only riffed on the double-meaning of the catch-phrase, but went ahead an tailored a frisbee to serve as a tangible anchor for the concept.